Incredible performance per watt and scalability with never before seen price points put enthusiast-class gaming in reach of all users
This morning AMD unveiled their latest graphics processor with the ATI Radeon HD 3800 series. The processor's innovative 55nm process technology is the first to deliver support for DirectX 10.1, along with support for tri and quad multi-GPUs through ATI CrossFireX. AMD hopes to usher in a new era of enthusiast gaming performance for the mainstream with the series.
"With the introduction of the ATI Radeon HD 3800 series we are redefining the market for enthusiast graphics with a new class of price, performance and features that have never been seen before in this industry," said Rick Bergman, Senior Vice President and General Manager, Graphics Product Group, AMD.
At an entry-point of just $179 MSRP for the ATI Radeon HD 3850 -- the lower end model with 256MB of GDDR3 memory and $219 MSRP for the ATI Radeon HD 3870 with 512MB GDDR4 memory -- AMD's hopes may come true.
"Through a flawless transition to 55nm and Microsoft DirectX® 10.1, we can deliver an unprecedented level of scalable performance, image quality enhancements and power efficiency at the sub- $200 segment that rivals today's most expensive graphics processors and opens up enthusiast gaming to more end users than ever before."
This is just the first step for AMD as they hope to redefine the enthusiast gamer market -- not only through these new offerings -- but their upcoming enthusiast platform codenamed "Spider," as well.
To read more about the ATI Radeon 3800 series, head over to the press release or drop by the AMD ATI Radeon 3800 series page on AMD's website to find out how to purchase one.